Saturday, July 2, 2011

Signs, Or Lack Thereof



The importance of signs, as well as the consequences of the lack of signs, has been joyously and painfully brought to my attention. Here is a picture of the Higher Self Bookstore just a few months ago. We could easily direct customers here by saying "look for the purple awning!"

The owners of this building decided it needed a face lift, and we were actually quite excited about it. The first thing they did was take down the purple awning. The second was to remove our address numbers. Almost immediately people were calling to find out where we had moved to, did we close? - they couldn't find us! How many looked for us, didn't call, and went on their way with their own assumptions - no idea. We grabbed markers and created temporary signs for the window, because the owners promised they would give us new signage (that was three months ago). But as you can see, we've practically disappeared. Dear Friends of the Higher Self, new and old, we are here!!!



But the numbers don't lie - sales are down a full 25%, so it has become quite obvious the importance of signs!



Personally, I have been paying closer attention to signs these days. Ever notice how you complain about the billboards blocking out the scenery, until you need a sign! Driving back to Michigan from Florida with my folks, it was time to stop for the day. We needed a suite with a couch for my Mom, and bam! - a billboard for a motel with suites! Then Dad said a Bob Evans would be good (cause Mom loves their crepes), and bam! - Bob Evans billboard, same exit as the motel with suites! Dad said something like, "now how did that happen?" I said, "we got angels, Dad!"



During a radio interview I was asked how one knows they are on the right path, pursuing the right dream? I had never considered this before, but out of my mouth came "if it just seems too hard, that's not it. If very step you take is just really, really hard, then it's not right for you somehow." It wasn't meant to put someone off their dream, just look for the signs that it just may be a little off - direction, timing, attitude, limiting beliefs, maybe it's someone else's dream for you, or a dream you think you "should" have.



There have been many challenges for me lately - the "economy", scaffolding blocking the Higher Self, lack of physical signage - but the true sign was that it was all just too hard. So, taking my own advice, I'm taking a good look at the signs, the obvious and not so obvious. Somehow I have stepped off my path and entered a...jungle! I've pulled out my true compass and I'm headed back to my path, my dream, my destiny by design. The signs were all around me, I just couldn't see them. Now I'm looking, with eyes wide open. It's all good, the journey, it's all good.



AND, the Higher Self Bookstore is still here! 328 E. Front Street, the first block that starts "one-way", a few doors before you come to the parking structure, Downtown Traverse City, between Yen Yoga and McMillan's Framing! We just look a little different. Come see!




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